Happy Birthday Playful Promises!


London based lingerie brand Playful Promises are celebrating their 10th birthday this year. This is quite a milestone for any company who has fought and survived the recession but what’s even more impressive is the fact that Playful Promises is an indie lingerie brand, which means they design and manufacture everything themselves. Not always something that’s easy in this day and age.

Created by Emma Parker in 2004 after purchasing her very first pair of ‘grown-up’ knickers, Playful Promises produce delicious intimates for women who like to be different, who like to say ‘hey, this is me, take it or leave it’. They’re confident in themselves and love to be daring and sexy but also don’t take themselves too seriously. Each piece is fun, flirty and sometimes just a little bit saucy!

For their 10th anniversary they have just released their Circus Collection, an assortment of beautifully designed pieces with a circus twist. Each unique piece is dark and decadent with a hint of luxury and are reminiscent of the showgirls of the Edwardian travelling cabarets.

Playful Promises lipstick camisole and knickers

Playful Promises twisted circus teal bra and briefs

The collection features camisole and knicker sets with delicate black eyelash lash trimming, bodysuits in shiny black or gold Lycra, bra and brief sets with peep-hole cut out sections and gold or black fringed harness playsuits with matching open bra and hipster briefs.

Playful Promises dazzle body in old gold

Playful Promises twisted circus print bra

Each and every piece has been designed and manufactured right here in the UK with exclusive prints created by London artist Karina Akopyan. The Twisted Circus Print Bra and Briefs feature a quirky print with an assortment of salacious sword swallowers, libertinous lion trainers, kinky clowns and erotic aerialists all on a black stain background.

Playful Promises showgirl gold fringe playsuit

Playful Promises teal camisole and knickers

Playful Promises dazzle body black

Unfortunately the entire collection has been made in a very limited edition run, which means that you can only get hold of any of these pieces directly from Playful Promises themselves. However, you can still order their stunning current collection from Fox and Rose. From pink neon lingerie sets overlayed with black eyelash lace to burlesque inspired open cup bras in ruby red or mysterious black, we think you’ll still find something to create your very own circus inspiration at home.

Playful Promises collection

So what do you think of the Circus Collection?

Posted in bodysuits, Bras, Knickers, Lingerie | Tagged , , , , | Leave a comment

Maybe Granny’s Knickers Weren’t All That Bad


All things vintage have seen a huge increase in popularity over the last few years and we see its influence everywhere. Cafes with homemade bunting and pastel coloured cupcakes, ASOS starting their own vintage market place, girls dressed in 1950s style dresses for their proms, charity shops specialising in vintage furniture. You can’t even get away from it on TV with shows like Kirstie’s Fill Your House For Free and Homemade Home, as well as Dawn O’Porter’s This Old Thing. And it influences our intimates too.

Every era of the 20th Century had its own stand out style or silhouette that still gets drawn upon and redesigned into modern-day versions. From the high street right through to luxury lingerie, every designer can’t help but look backwards for inspiration.

1920s teddy lingerie

In the 1920s and 30s, the teddy, or step-in as they were sometimes known, was the item to have in your underpinnings drawer. Originally being constructed in fine cottons and lightweight silks as a looser garment to previous eras, it went on to become a piece of timeless glamour in a narrower silhouette of rich satins and delicate laces. Starting as a garment to be worn under a more restrictive corset or girdle, it later found its way into the boudoir as a stunning piece of nightwear.

Playful Promises Miss Jones Teddy

These days designs are usually restricted to nightwear or loungewear, whereas tighter, more body-hugging shapes are the choice of undergarments. The black satin Miss Jones Teddy from Playful Promises is clearly influenced by the teddies of the Art Deco era with its ruched waist and delicate lace rim. However, it has been brought up to date with its shorter length bottom section that is designed in the shape of a loose modern-day brief.

1940s Hollywood Robe

As the Depression hit and was later followed by WWII, women looked to Hollywood for escapism and inspiration. One of the stand out pieces of the time was the boudoir robe or peignoir. You couldn’t be a starlet on screen without one. Always full length with yard after yard of fabric, they came in beautiful silk satins and the more daring sheer chiffon. They were made to enhance the woman’s figure, with tight fitting waists, voluminous sleeves and a slit down the front for your stockinged legs to teasingly appear from as you walked.

Kiss Me Deadly Elle Robe

Full length robes are not exactly favoured these days with calf or thigh length versions proving more practical. But if you want to bring a little Silver Screen glamour to your lingerie then look no further than the Purple Elle Robe by Kiss Me Deadly. This sheer chiffon robe was created from an original 1940s piece and has an abundance of fabric in the skirt section. It closes at the waist with a hook and eye and a delicate velvet ribbon tie.

1950s Corset

After the war ended, and women returned to their traditional roles in the home, their silhouette shifted again to an hourglass figure. Corsets, that had been thrown off in favour of practicality, once again entered the wardrobes of millions of women to help create this flawless shape. Designed to nip in the waist and enhance the bust and hips, they were a must for wearing under full circle or wiggle dresses.

Vollers Passion Underbust Corset

Today most women shy away from corsets, claiming that they are old fashioned, too restrictive, unpractical and just downright uncomfortable. These are all misconceptions usually thrown out by people who haven’t actually worn one. A modern day corset such as this Passion Ivory Underbust Corset by Vollers couldn’t be more up-to-date if it tried. Perfect for first time wearers due to its short length, it can be worn underneath a dress as intimate wear or over clothing for an ultra modern and unique style.

1960s Panty Girdle

During the 1960s, as fashions changed and women began to enjoy going back to work, undergarments started to relax. Practicality was a must for the woman who had to dress in a hurry and get to work on time so corsets and lace up girdles were a no-no. Yet women still wanted to feel supported and so the panty girdle was born. Designed to hold in all of the areas a traditional girdle would but it could just be pulled on, without the necessity of other undergarments, and just clipped to your stockings for all day comfort.

L'Artiste High Waisted Suspender Brief by Rosy

Today, of course, most women don’t feel the need for firm control underwear but you can still see the panty girdle’s influence in pieces like the L’Artiste High Waisted Suspender Brief by Rosy. With its high waist and ivory satin strips that lead down to the four suspender clips, these briefs are perfect for creating a similar silhouette.

1970s Triangle Bra

In the late 1960s and 70s the Women’s Liberation movement began. Okay, so hardly anyone actually burned their bra, but the message behind it has lived with us ever since. As women began to fight to be seen as being equal to men, their underwear relaxed even further and the natural look became the norm. Many women chose not to wear a bra at all but those who did opted for the newly designed triangle bras or the no-bra look. With no underwires, no boning and hardly any seams, this gave the wearer a greater sense of freedom that was so far away from what their mothers would’ve worn a couple of decades before.

Onyx Soft Bra by Dentelle Etc

Triangle bras or bralettes are very much the height of fashion these days and, due to modern-day construction, many offer far more support than their 70s counterparts did allowing those with a larger bust to also enjoy this look. The Onyx Soft Bra by Dentelle Etc is a very simple construction of vertical seamed sheer lace cups in a triangle shape, adjustable shoulder straps and satin underband.

Posted in Big Knickers, Bras, Lingerie, loungewear, playsuits, rosy, sleepwear, triangle bras, Vintage | Tagged , , , , , , , , | Leave a comment

Feeding Our Lingerie Addiction!


Are you addicted to lingerie as much as we are? We just can’t get enough of those beautiful unmentionables made from the finest silk, delicate lace and all those scrumptious sheer fabrics. So, when we came across these gorgeous bra cupcakes on Pinterest we started thinking about what other everyday objects could be ‘lingeriefied’ to help feed our addiction!

Bra cupcakes

These too-good-to-eat bra cupcakes were made by Cupcakes Under Cover and really are so clever. I’m not sure if we attempted to make them they would turn out this good, though.

Lingerie biscuits

And talking of food, how about these fantastic lingerie biscuits from 3CSC on Etsy? They’d be a great idea for a hen do. We particularly like the bums!

Lingerie Cake

This cake from Ann Maries Cakes is amazing. Hmm, perhaps someone could make one like this in the style of a Fox and Rose gift box? Of course, we’d be willing to try a slice.

Bustier T-shirt

Okay, so enough of drooling over cake. How about wearing your bra on your t-shirt?

Bra Duvet Cover

Or, perhaps, on your duvet?

Do you take your bra off at the end of the day and just throw it onto the bed? Well, now it can stay there forever with this discarded bra printed duvet cover from Snurk Bedding (detail shown below).

Bra Duvet Cover

Bra Bag

You can even carry your lingerie around with you on this bra bag from Lillie Laine Bag on Etsy. It also has pink panels of positive breast cancer messages so you can spread the word as well as showing off your underpinnings.

Bra & Knickers cosmetic bags

How about keeping your make-up in an ultra sexy lingerie set? These two cosmetic bags from Mad Beauty are just so seductive we want to wear them!

Corset Phone Case

Imagine getting this out of your handbag on a night out when someone is trying to get hold of you. Yes, it’s a mobile phone case. It comes in four different colour ways and is available from Blinni Fashion on Etsy.

Bag made from a bra

How about this then? ‘What is it?’ we hear you ask. Well, it’s a bag that is actually made from a bra. This craze seems to sweeping the internet with lots of Pinterest boards popping up showing everyone how they’d made their old bras into nifty little handbags. And if you want to have a go just follow the helpful guide from Sewing.org.

If you’ve seen any everyday item that has been made to look like lingerie let us know below so we can feed our addiction just a little bit more!

Posted in Bras, Gift Buying, Knickers, Lingerie | Tagged , , , , | Leave a comment

Don’t mention the football!


Okay, so we won’t mention anything about what happened in Brazil. We’ll quickly move on to a summer of amazing sports events that just happen to be some of the most stylish events of the social season. And what’s better, they’re all in the UK, so, there’s still a chance to celebrate some British sporting achievements.



We’ve all secretly got our fingers crossed for Andy Murray this year. What an amazing achievement it would be if he won Wimbledon two years in a row. We’ve already spotted a whole host of stylish celebrities cheering him on in Centre Court and we can’t wait to see who turns up for the next round on Monday.

So, what underwear do you wear to Wimbledon? Whites, of course! It’s a long standing tradition that all tennis players at Wimbledon should wear white or mostly white outfits and you can be sure that the female players’ lingerie is white to match.

Wimbledon lingerie

1. Signature Underwired Bra and Culotte Brief by Else
2. Exquise Bra and Thong by Rosy
3. L’Amour Bra and Brief by Rosy

Glorious Goodwood

Glorious Goodwood

Racing at Glorious Goodwood is a seriously classy event. Okay, so it’s not Ascot, but it is just as stylish with women in colourful summer dresses and exquisite hats and the men in three-piece linen suits and Panamas. It’s a more relaxed atmosphere and is a place where young, bohemian celebrities mix with the aristocracy and nobody blinks an eye.

One style that seems to dominate Goodwood is the traditional 1950s tea dress and so creating an hourglass shape with your lingerie is going to work perfectly with this style. Stick to classic black to create an elegant and chic silhouette.

Glorious Goodwood lingerie

1. Charming Flowers Padded Bra, Brief and Suspender Belt by Studio La Perla
2. Lisbeth Corset and Brazilian Brief by Marlies Dekkers
3. L’Amour Bodysuit by Rosy

Henley Regatta

Henley Regatta

What could be more British than sitting on the side of the Thames at Henley, watching the rowers exerting themselves, whilst you’re sipping Pimms and eating strawberries? The dress code is traditional with men in suits and ties and ladies in dresses or skirts with an optional hat.

However, the best thing about the fashions at Henley is the men who go for the nautical or preppy looks with boaters, school blazers and Oxford bags (trousers to you and me!). So, celebrate all things nautical by sporting your own blue lingerie and join the British rowing set.

Henley Regatta lingerie

1. Bisou Bisou Azure Comfort Bra and Knickers by Mimi Holliday
2. Azzure Allure Bra and Boy Shorts by Mimi Holliday
3. Rendez-Vous Soft Bra and Brief by Rosy

Posted in bodysuits, Designer Lingerie, Designer Underwear, Else Lingerie, La Perla, Luxury Lingerie, luxury shapewear, Marlies Dekkers, Mimi Holliday, rosy | Tagged , , , , , | 1 Comment

Our Favourite Festival Lingerie Essentials


Festivalphoto credit: Incase. via photopin cc

Gates open in just three days time for what is probably the biggest and most well-known festival in the UK summer calendar. The very first Glastonbury festival was held in 1970, the day after Jimi Hendrix died, at Michael Eavis’ Worthy Farm. The 1,500 tickets cost £1 for entry and included free milk from the farm! Roll on 44 years, prices have rocketed to £205, bands perform to a whopping 135,000 revellers and even Dolly Parton is making an appearance on the famous pyramid stage this year.

But what has all this got to do with lingerie, I hear you ask? Well, believe it or not, when packing for the party of the year, thinking about your underpinnings is rather important.

Festival Essentials

Firstly, there are some festival essentials to make sure you’ve got in your back pack – suncream and sunglasses if the British weather decides to be kind and a decent pair of wellies, probably the most important item to have with you, in case of the ever-predictable rain. We’ve all seen the mud reports!

But when it comes to your lingerie, think practical. Leave your beautiful delicates at home, you really don’t want to be worrying about them getting ruined. You’ll also want to take plenty with you as they’ll be nowhere to wash anything and you really won’t want to put that muddy bra back on the next day.

Dame de Paris Balcony Bra by Marlies Dekkers

For a truly comfortable and supportive bra try the Dame de Paris Balcony Bra by Marlies Dekkers. Made in a stretch microfibre, it features padded cups, underwires and Notre Dame inspired arch straps across the bust for an ultra modern look. Team it with the simple Dame de Paris Brazilian Shorts for no fuss comfort.

Floral Print La Precieuse Padded Bra by Rosy

If you’re after something a little bit prettier, but still want to feel supported, then the Floral Print La Precieuse Padded Bra by Rosy is for you. The soft satin is printed with a floral and bluebird pattern, perfect for your inner hippy, and has bright turquoise straps which can add a splash of colour if wearing a strappy top. It also comes with light padding and underwires to give you proper support. Team it with the Floral Print La Precieuse Brief to complete the look.

Comic Strip Soft Bra by Princesse Tam Tam

If your one of those lucky girls who doesn’t have to worry about lots of support, then the Comic Strip Soft Bra by Princesse Tam Tam is perfect for you. Designed for comfort, this bra has a simple triangle shape cup without any wires and is printed with a retro polka dot design. Team it with Comic Strip Brief for a relaxed and fun underwear set.

Bustier Singuliere by Princesse Tam Tam

If you’re planning to wear a strapless top or dress then you’ll need your lingerie to be the same. This Bustier Singuliere by Princesse Tam Tam is great for creating a smooth silhouette as well as giving you the freedom of no straps. Made from a soft black jersey and transparent detailing, it moulds to your shape, giving you light support that will feel like a second skin. Supplied with optional straps, this body offers great versatility.

Goa Farrah Poncho by EberjeyAnd let’s not forget about covering up if the sun does decide to make appearance. This Goa Farrah Poncho by Eberjey is a great throw-on if you feel your shoulders turning a nasty shade of red. Not only is it light and floaty, so it won’t make you too hot, but it is also easy to pack and takes up virtually no space.

So, where are you heading this festival season? Do you know which lingerie you’re going to take?


Posted in Basics, bodysuits, Bras, Eberjey, Lingerie, Marlies Dekkers, Princesse Tam Tam, rosy, triangle bras | Tagged , , , , , | Leave a comment

The Luxury of Shell Belle Couture


You may have seen our beautiful, and incredibly seductive, new photographs gradually appearing on the Fox and Rose website of the stunning new Shell Belle Couture range. We think the alluring boudoir styling of these fits the brand perfectly.

Shell Belle Couture came to life in 2010 when lingerie designer, Michelle Blenkinsopp, decided she wanted to design her own luxury beach and boudoir collections. Having previously worked for lingerie giant Janet Reger, as well as Debenhams and Next, she already had 20 years of experience under her belt and even turned down the chance to work for Victoria’s Secret! Starting her own business was going to give her the chance to have free reign on the designs, something she had never completely had before due to budgeting and branding policies.

Michelle’s obsession with vintage lingerie strongly influenced her love of luxury silk and lace fabrics, intricate detailing and long-forgotten techniques, all of which were not possible in high street brands. She wanted to create pieces of lingerie that were so special they became heirlooms, the sort of pieces given as part of a traditional bridal trousseau. Each design looks and feels as if it could easily have been created in the 1930s, yet, of course, is constructed with today’s woman in mind.

Designed in their English studio in Bude, Cornwall and lovingly crafted in Mauritius, where Michelle and her husband had lived for several years before returning to the UK, each piece really is the epitome of luxury lingerie. Brides-to-be and lovers of elegant glamour just can’t get enough and we think you’ll fall in love with them too when you see our photographs.

Beau Lace Rose Shell Belle Couture

The Beau Lace Robe oozes glamour; it’s just the sort of item you could imagine Greta Garbo or Jean Harlow lounging in on the set of their latest movie. Made entirely in delicate ornate lace, its kimono style sleeves and jacket style lapel are trimmed in the finest silk and is finished with a matching waist belt. It comes in both black and cream and is worn here with the beautiful Peep Tanga which can be mixed and matched.

Gatsy Brief Shell Belle Couture

How sexy is this photograph? It just screams Shell Belle Couture with its boudoir setting and alluring styling. Its just what every woman hopes she looks like to her special someone. At the front the Gatsby Brief is made from luxurious silk crepe de chine, appliquéd with gold leavers lace and is finished with tiny matching bows at the sides. The back, however, is made from sheer spot tulle, giving anyone lucky enough to see a cheeky surprise!

Standing Ovation Slip and Brief Set Shell Belle Couture

The limited edition Standing Ovation Slip and Brief Set comes in Creme Brulee and Black. Made using exclusive French clipped leavers lace sourced from one of Paris’ finest Couture houses, it is not only the height of luxury, but it is utterly seductive too. The very low back neckline features criss-cross straps and is tied together with delicate lacing which can be pulled tight to close the slip or left looser to add a hint of temptation.

Standing Ovation Slip Shell Belle Couture

Both slips come with matching ouvert briefs which feature an open back seam that is tantalisingly held together with tiny matching bows. What more could a girl want?

Tease Suspender Brief Shell Belle Couture

The Tease Suspender Brief combines luxury with practicality. There’s no need for a separate suspender belt with these briefs as they come with their own removable suspender clips attached. Made from Shell Belle Couture’s finest lace, they scoop low across the back to allow you to tease your partner with just the right amount of revealing skin and are finished with adjustable silk strap detailing around the waist. Shown here with the matching Tease Bra in black.

Tease Tanga and Bra Shell Belle Couture

The Tease range also comes in a romantic pink champagne and is seen here in the Tease Tanga and Bra. Both pieces are made from washed silk and feature a floral lace overlay on the bra and appliquéd detail on the tanga. Like the briefs, both have detailing of silk strapping with the tanga finishing at the back in a t-shape style, complete with a matching silk bow.

Untie Me Briefs Shell Belle Couture

For the ultimate luxury in briefs you can’t go wrong with the Untie Me Lace and Crystal Brief. Both cute and sexy, these ultra feminine briefs are made from vintage style sheer spot tulle and are appliquéd at the back with leavers lace. They tie up seductively at the sides with large spot tulle bows and feature a line of perfectly placed Swarovski crystals along the cheek line.

We think you’ll agree that Michelle definitely did the right thing by setting up on her own!

Posted in Designer Lingerie, Designer Underwear, Luxury Lingerie, New In, shell belle couture | Tagged , , , | Leave a comment

Interesting Lingerie Pinners to Follow on Pinterest


Are you on Pinterest? If the answer is No, then here’s why you should be!

Pinterest is the fastest growing social network right now and has over 70 million users worldwide. It is an incredible place to discover new things and create somewhere where you can store everything you love online in one visually beautiful place. And not only that, there is an abundance of lingerie pinners who are just dying to share their latest finds with you.

Many of the world’s lingerie brands and retailers have their own Pinterest profile where they fill their boards, not only with stunning images of their own collections, but also the inspiration behind them. They run competitions and promotions which are exclusive to Pinterest and love getting their customers involved. And, of course, many of the top lingerie bloggers have succumbed to the Pinterest bug and share their experiences and latest finds with their followers.

So, if you’re still not sure that you want to join, maybe these interesting lingerie pinners will help to persuade you.

The Lingerie Addict is quite possibly the world’s most well-known lingerie blogger, therefore it’s no surprise that she has a Pinterest account worth following. Having pinned nearly 24,000 images and links onto her 92 boards, it’s no wonder she has accumulated a whopping 48,407 followers (although not even close to the user with the most followers of 13,555,683 and growing!). As you would expect, the majority of her pins are underwear related, helpfully broken down into boards such as Bras, Knickers and Legwear, but she also has boards which focus on a broader range of interests such as weddings, food and vintage fashion.

Lingerie Fashion Week in New York is the first Fashion Week exclusively created for the intimate apparel industry and debuted in February 2013. If you’re interested in the trends emerging in all things lingerie, and want to know what you should be wearing underneath your clothes in the future, then this is the Pinterest account for you. Their boards are broken down into the different featured designers as well as more general subjects such as Innerwear as Outerwear, Boxers or Briefs and Loungerie.

Lingerie company Eberjey, available, of course, at Fox and Rose, pride themselves on knowing exactly what their brand represents and they focus heavily on this and what influences them on their Pinterest account. Creating boards such as Boho Beautiful, Warm and Cosy and All You Need is Love, as well as showing off their latest ranges, has given them an outlet where they can really bring home to you what they are all about.

Bras and Body Image is a blog about one girl’s perspective on boobs, bodies, self-image and society and her Pinterest boards focus entirely on these areas too. Boards such as Diversity in Lingerie, Body Positivity and Androgynous Lingerie will all get you looking at the relationship between lingerie and your body in a different way.

Marianne Faulkner is the designer behind the Pop Antique brand who produce innovative corsets using sustainable materials and focusing on comfortable curves. As you might expect, her Pinterest boards draw their inspiration from this with a wide range of subjects such as Corsets: Ribbon Corsets, Design: Keyholes And Cutouts and Style: Ostentatiously feminine. But, be warned, she has nearly 160 boards so you maybe there some time!

Lingerie Insight is the leading trade magazine dedicated to the intimate apparel industry in the UK. Their website is the go to place if you’re looking for the latest news in the UK lingerie industry and, of course, their Pinterest account compliments this perfectly.With boards such as Lingerie Insight Features, Latest in Hosiery and Bridal Trends you’ll be able to soak up just about all the lingerie lowdown you can handle.

Sweet Vintage Lingerie is probably the most well-known vintage lingerie blog and their Pinterest account focuses on owner Shelley Rae’s love of all things vintage boudoir. With boards such as Oodles & Oodles of Chiffon, Vintage Lingerie Advertisements and Mad Men you’ll be sure to find plenty of information about all those beautiful items our Grannies wore.

And, of course, we couldn’t finish this list without pointing you in the direction of our own Pinterest account where you’ll find nothing but lingerie, lingerie and more lingerie! We’ve broken it all down into easy to navigate boards such as Wedding Lingerie, Seductive Lingerie and Designer Lingerie Gift Ideas.

Have you come across any interesting lingerie based accounts whilst on Pinterest? Why not let us know by leaving a comment below as we’re always looking for new people to follow?

Posted in Blogs, Designer Lingerie, Designer Underwear, Eberjey, Lingerie, Lingerie blogs, Luxury Lingerie, Trends | Tagged , , , , | Leave a comment